With its rich heritage, exhilarating racing and unparalleled sense of style, Royal Ascot is one of the most anticipated dates in the sporting calendar. Working with ITV Creative, Art&Graft were commissioned to create an exciting new promo to highlight their coverage of the event.
A great quirky music video here from Olly Robertson for Cable street collective
Some really nice 3D popup animations integrated into live action shots here, from Martijn Hogenkamp.
Manages to look low-tech and true to the retro however lots of CGI used. The story of vinyl records, designed & produced by Imaginary Forces.
Schizophrenia is a mental illness that changes the way you think, feel, and act — and with the right treatment, it can be managed. Michelle Hammer tells her story.
Collaborating direct with the Next Generation incubator team at Dell, PostPanic took on their challenge of telling the story of Dell’s future forecasting with regard to technology and the way we will use it within our lives.
Production company Aggressive developed a unique concept combining sunny live-action with whimsical 2d animation, eventually crafting an entire, illustrated, animation-driven Beech Nut factory set on the wooden table of a cozy, real-world kitchen.
Production company Aggressive combined live action, playful hand-drawn illustration and dynamic music and sound design to create a multi-dimensional spot that brings a little whimsy into the real world.
This is a 2.30min commercial made for Audi and BBH. Celebrating their amazing dominance of Le Mans.
Some very nice 2D motion graphics mixed with live action to make for a pretty dynamic piece for Shopify
Lovely animation over live action from Digit & Ben Collier-Marsh
Rodeo FX delivered over 100 visual effects shots for Dave Meyers dystopian vision of Justin Timberlakes Supplies”.
Art Directed by Erik Gagnon.
Directed by Ian Cross and Stuart Hilton, this film combines a live action performance with 2D and 3D animation.
Commissioned by Outside Line, with additional 3D animation by Pedro Panetta.
Large headline type edges along US landscapes and GV’s from the show. Nice tracking and compositing job from Elastic.
A great rant using big named players shot on greenscreen and collaged with lots of GFX.
Nicely shot and modelled and composited.
Looks to me like a football title for Japanese or Korean channel.
Film on the history and future of Audi’s light technology. Lots of motion graphics and trapcode plugins.
Black & white disruptive video effects from Elastic.
Lovely work from Jan Sladecko for Nova Sport
RocketPanda worked alongside long time friends NY based Aggressive, to create two spots for Jones Dairy Farm, by bringing to life an animated rural setting on a real kitchen counter.
Some nice hand drawn kinetic typography from Simon Tibbs
Agency: Sapient Razorfish
Role: Animation & Illustration
Sound: OBR Studios
The music video for Bonobo’s song, “Cirrus,” is a beautifully surreal video collage created by British animator Cyriak.
Swimming in tea from cirque du Soleil and the Mill.
Lovely mix of live action and superimposed CGI for Intel.
Quirky and fun cell animation over taking heads
First-time directors James Allen and Mike Skrgatic at East Londons Time Based Arts combine a full compliment of their studios VFX, animation, and illustration talents into this spectacular 90-second opus for Honda thru Wieden+Kennedy.
New advert for Audi with tracking and strong atmosphere.
Interesting mix of 3D projected, at least appearing to be projected onto live action.
Production Company: Pecubu Productions, Inc.
Director: Andy Hall
Chaotic spot for Tiscis sportswear collaboration with Nike called NikeLab x RT.
Directed by JN director Luca Finotti
BBC Education has got a beautiful promo for 2017. It mixes live action with 3d, animation… all around the periodic element table. Directed by weareflink.
Nice french documentary with animated faces to keep the anonymity.
It’s just a trapcode trip of particles and CGI. Amazing. Creative Director: Ian Heartfield. Creatives: Adrian Merz, Mark Bushnell. Agency: Nexus
Sander van Dijk animates the poetry of Max Stossel. A simple concept of tracking UI and iconography to a phone done neatly.
TV Graphics from Troika, branding specialists.
Nice short film, mixing animation to the live action. Love the idea of the postal card.
It’s at least 5 years old now but still amazes. Performance by JayFunk.
Agency : Heaven
Production : LABANDEORIGINALE
This Buck video should come with a saccharine warning, as the music and small american kids talking about puppies does verge on the nauseating, but it’s a nice animation which manages to slickly combine multiple animation looks and live action in the blink of an eye.
Dress Code create this montage video for Syracuse university, using cut up photos and video in a collage look. The recruitment video goes past the general sunny campus video and montages voice and archive stills to create a unique video.
Very interesting and poignant sequence on BBC screens. The Centenary of the Battle of the Somme: The Vigil Trailer – BBC Two
I’m guessing this would sound amazing with a VR headset on but it is certainly an interesting view even without one. Use the navigation to explore while the beatboxer performs.
Production: The Mill, Aurelia Soundworks
Directors: Gawain Liddiard, John Hendicott
This commercial was completed 2 years ago but now “the making of” film has been produced which gives us a fascinating glimpse into the whole process of shooting, animating, rotoscoping and compositing of the final commercial. Look at the original first and then check out “the making of“.
Directed by Ozan Biron
Production by The Embassy
Often seen as part bumpers during football matches these William Hill adverts combine live action and lots of different styles but it’s the comic strip overlays that appeal most to me.
One of a series of promos for Ultimate Fighter on Fox using rapid editing and splashes of hand-drawn type and scratched elements. By State Design.
Art & Graft produce a series of idents for the newly Branded W freeview TV station (formerly UKTV). Using a constant camera speed they’ve created an infinite tunnel, with a diamond matte opening between each and tracked letterforms.
Ridley Scott’s promo for “Prophets of Science Fiction” has been brought to life by Prologue by tracking the graphics to the table top, transitioning to the CGI versions of his notes, in a techy intricate manner.
Golden Media introduced a nice film mixing footage and animation.
Complex messages from Sorin for IBM conference.
The Mill create another machine driven title sequence, this time for the D&AD awards. Photorealistic CGI models based around their pencil motif, animate in a variety of mouse-trap style movements to reveal logos of the awards supporters.
No post production or VFX apparently, it’s all real. There’s an accompanying making of if you don’t believe me. Interesting results by Nigel Stanford.
Nicely shot and conceived advert for the UK Goverment’s promotion of the latest broadband services coming our way.
Mill+ co-director Ben Smith and co-director Bryce Wymer teamed up with Netflix to create the title sequence for Marco Polo and most appears to be achieved on camera but with a lot of planning.
Nice work from Shilo, based on simple handdrawn animations tracked to a breakfast scene.
Hand-held camera shots from the life or a student in Warwick University provide the backdrop to this explainer video. Ancillary animated elements provide extra energy to this piece.
Nice short by Rushes, experimenting with mixing live action with animation. Very cleverly and professionally done. Check out the others in the series on vimeo.
Pepsi Max surprised commuters in London with a series of augmented reality screenings and then putting this film together after their recording live reactions
Antibody created the main title sequence for HBO’s critically acclaimed drama series True Detective. Working through our LA-based production partners, Elastic, and with compositing support from the talented crew at Breeder.
Lovely animated film from Radley Yeldar and winner of IVCA 2014 awards for best animated film.
Music video, using CGI and tracking to image map the singer’s face on to famous film clips.
Hand drawn cartoon elements tracked on to nicely shot footage of Paris, gives a friendly upbeat feeling to an urban landscape.
Great work based on the uses of salt by Gentleman Scholar and commissioned by Grey SF.
lots of watercolour washes bring in the video which itself has been treated with the watercolour look.
Short animated film by Philip Watts combining ’tilt shift’ cityscapes, traditional animation and some great little visual effects. Beware of the little green monster.
A great hybrid of traditional animation and live action from ‘Les Telecreateurs design’. One can only imagine that this was quite a complex piece of work to composite as successfully as this.
John Allison and Chris Bovill, Creative Directors of 4creative where the drivers behind the 45 hours of footage, shot over two days using 44 cameras and a cast and crew of almost 300 people, including race and stunt horses and jockeys to achieve the ambitious final film.
Really well captured insight into the Greenwich community and the return of the Cutty Sark after it has been restored after the fire which almost destroyed it some years ago. Apparently the work is from Armoury London and the compositing was done by Rogue Collie in Wales.
An interesting mix of styles combining the foundations of a studio shoot with lots of overlaid graphics informing the viewer about the collections and work of this Dutch centre for biodiversity studies. Agency – PlusOne
A nicely shot and animated homage to the individuals who have produced landmark titles for features in the past.
An old title sequence now but still quite memorable. By yU+co
A great little promotional video from Binalogue, relating the pleasures of Planet IFE an inflight entertainment & advertising company.
Prologue piece together a clever device shooting close-ups with a muted palette and short depth of field. The series is a modern take on Sherlock Holmes by CBS starring Lucy Liu as Watson. I know, right.
More difficult than you would imagine to make. Rotating landscape cube.
As far as i can make out most of this promo was achieved in camera with very little apparent past-production.
Clever use of super-imposing and tracking for this advert. Using boxes to separate action and have elements interact between them in a rustic setting.
Nice title sequence using interesting motion on hockey notation and jump cut editing
A short history of this artist told by Tom Waits in a quite comical montaged manner
The new 2012 trailer for Wimbledon from Red Bee Media. Still trying to work out whether this this could have been achieved without painstaking attention to detail.
Nice use of text within video clips.
Nice bit of tracking and great cinematography but still slightly tongue in cheek – I think?
directed / edited / vfx – Dimitris Ladopoulos, Spiros Rasidakis
A lot of work has gone into this intel commercial Smith & Foulkes (nexus productions).
Attaching a camera to a helicopter blade, with surprisingly interesting effects.
Graphics from the documentary, focusing on light and refraction.
I guess these guys got in before airmiles added their fees & taxes. Great little sequence which must have been months in the planning.
A study in high speed photography or clever morphing of stills using twixter plugin for After Effects.
This is just a great, heart warming advert combining kids drawings by means of camera tracking and clever compositing.
Just lovely simple advert with actor, one camera and the sunlight. Like the brashness of the jump cuts.
Titles using tracking to display data in a scientific and graphic manner.
Dexter’s titles include extreme close-ups to get a dramatic feeling of intensity.
Beautiful camera work, interesting fashion and left-field additions to the landscape.
Titles for Robin hood mixing traditional painterly techniques with a modern twist.
Music video using one static shot and layering in other VT throughout.
Cut up video and many split screens create this Honda advert
End credits rotoscoping frames in a hand-drawn ink style over video footage.