Porsche Mission X – Reveal Film

Porsche’s all-electric Mission X concept car (claimed to be the fastest road-legal car ever) receives an appropriately spectacular unveiling courtesy of directors Ole Peters, Axel Brötje, and the Sehsucht design and motion team.

Enigma

Paris-based director/concept designer/CG artist Mehdi Hadi unleashes his deep passion for the universe of automotive racing in this glitchy, hyper-detailed merger of 3D and motion design.

Scenes from an Urban Sunset

From the team at Raxo in New York: “Scenes from an Urban Sunset is a study in lighting that uses the city itself as our main character.

Elvis – That’s All Right

A drive in the South with a young Elvis en route to fame & fortune.

No Small Dreams – Porsche

In two new spots for Porsche thru Cramer-Krasselt, director Vincenzo Lodigiani and the crew at NYC studio Dress Code streamline a classic travel poster aesthetic into sleek and seductive arguments for stepping up your driving game.

Don’t settle for stock

I know this scrapbook is all about motion graphics & animation but this is so well cut it deserves a mention.

Acura Parts & Service

Cool tracking and 3D schematic animation based around car parts.

BP – Dirty Little Secret

Video about dirt build up in engines. Not sure who made this but has potential.

Chevy: Advanced Driving Dynamics

Watch ZL1 engineer Tony Roma and Formula Drift racer Conrad Grunewald demonstrate the latest Chevrolet Driving Dynamics technologies as they hit Willow Springs International Race Track with Corvette and Camaro.

Audi – Speed of Light

Film on the history and future of Audi’s light technology. Lots of motion graphics and trapcode plugins.

World of Motion

Beautiful & minimal animation featuring the history of our forms of transport by Colin Hesterly.

The new Audi TV advert: React

New advert for Audi with tracking and strong atmosphere.
Artist: Faultline.

Audi A5

It’s just a trapcode trip of particles and CGI. Amazing. Creative Director: Ian Heartfield. Creatives: Adrian Merz, Mark Bushnell. Agency: Nexus

BMW Ultimate Racetrack

This commercial was completed 2 years ago but now “the making of” film has been produced which gives us a fascinating glimpse into the whole process of shooting, animating, rotoscoping and compositing of the final commercial. Look at the original first and then check out “the making of“.
Directed by Ozan Biron
Production by The Embassy

Lincoln Continental Concept

Artistic brush strokes combined with precision lines give an impressive creative feel to this car advert. Made by Block and Tackle with a good “how it was done” interview on Motionographer.

White Out

Hand drawn, inked and painted frame-by-frame, there is no digital cheating here. Over 2000 rotoscoped paintings on a variety of paper surfaces make Jeff Sher’s winter animation.

Mini – Rocketman Concept

Plenty of ideas in this one from pop up books to 3D tracking, all explaining the new mini, all as a model on an inventor’s desk.

Watercolour Shell performance

lots of watercolour washes bring in the video which itself has been treated with the watercolour look.

Skoda on paper

Quite a complex piece of animation built around a paper-folded world.

Toyota: Stories of Better

Telling the story of a Toyota, the “open book” idea is used again, but with ink and more of a travel guide. The apply a variety of techniques on a standard theme as the video progresses.

Dumb Ways to Die

A find by Mr. Rob Edmonds about rail saftey using quirky block coloured 3D animation to give a graphic flat traditional styling.

Smart Car Diorama

A cardboard diorama. Always nice. A simple model, with the softness of cardboard makes a industrial production process seem friendly.

Nokia: Traffic

Nice simple animation for a Nokia video by Punga. Using bold colours and simple flat isometric animation, allow plenty of space for text.

Toyota IQ collisions

Manvsmachine created these 10 abstract collisions for Toyota sponsorship for C4 programming.
Production company:Nexus & Audio: Echolab

Toyota: Diorama

Mixture of stop-motion and CGI to create a 3D children’s diorama as a playful setting for the car.

Archive stills

Avery nice blend of old photographs but mapped onto simple 3D models.

Mercedes-Benz Oil

Animation morphing CG oil to create shapes and settings for animation and archive footage.

Peugeot Ecolo

Sculpted steel tubes shape the car body and details as the 3D camera traverses through the space.

Honda Jazz

Playful surreal advert using 3D to follow a family’s journey through the sky and into the building of car.

Skoda – Value Written All Over It

Car Commercial using pencil sketching mapped on to a 3D service to create a graphical feel and advertise craftmanship

Discovery Lifestyle

Discovery channel ident using 3D composited over blue-print backgrounds to create a diagramatic data look.

BMW – Series One

Technical graphics and kaleidoscopic animation provide a data heavy car commercial.

Honda Civic Split Screen

Cut up video and many split screens create this Honda advert