RSS
Golden Wolf director/CD Stefan Falconer, serves up a series of over-the-top spots to help Coca-Cola’s new OOHA soda make noise in the crowded Thai market.
Also see https://vimeo.com/827864923
Great bit of motion work with rotoscoped live action and gritty textures. Feels very contemporary. By Roger.tv
An ethereal post production journey with this piece to encapsulate the essence and beauty of one of the rarest and expensive diamonds known to man.
Some really realistic-looking anthropomorphic avocados in this quirky animation for wholly guacamole.
Watch ZL1 engineer Tony Roma and Formula Drift racer Conrad Grunewald demonstrate the latest Chevrolet Driving Dynamics technologies as they hit Willow Springs International Race Track with Corvette and Camaro.
Bulb is the UK’s fastest growing energy company. It also happens to use 100% renewable electricity. That’s pretty nice, right?
This part of a series of films directed by myself and Joe Pelling at Blink Ink for Bulb Energy. It features the comedic talents of Tim Key and Ellie White and was written by the fine people at Anomaly.
Agency: Anomaly
Production Company: Blinkink
Animade’s latest project in collaboration with UKTV intricately traverses a lifetime of stories.
A collaborative mixed media video with real objects, stop motion animation, 2D animation and a bit of After Effects to put it all together.
Checkout the Making of video here: vimeo.com/193892290
Directed & Produced by: Beast Collective beastcollective.com/
A great rant using big named players shot on greenscreen and collaged with lots of GFX.
RocketPanda worked alongside long time friends NY based Aggressive, to create two spots for Jones Dairy Farm, by bringing to life an animated rural setting on a real kitchen counter.
Series of short adverts for US bank, Wells Fargo. Lovely textures and transitions.
Directed by We Are Royale
Creative Director: Brien Holman
Producer: Jen Beall
Art Director: Heather Aquino
Designers: Rury Lee, Jackie Doan
Character Animation: Tyler Morgan, Andrew Embury
2D Animation: Tyler Morgan, Andrew Embury, Handel Eugene
3D Animation: Patrick Clarke, Andrew Embury, Handel Eugene
A characterful explainer from Simon Tibbs integrating dynamic 3d coins into a quirky 2d world.
Beautiful 3D animated teaser for “Electric Dreams” coming soon on Amazon Prime. By We Are Royale.
Another stop-mo-foam monster with foxes and squirrels and a hopelessly naive snowman. Great work from the team
at Parabella.
A glitzy, quirky animation advertising ‘The Game For Fame’ by Simon Tibbs.
Animator: Simon Tibbs
Client: The Game for Fame
Role: Pre-production, Art Direction, Illustration, Animation
Music: Morgan Samuel
A personal project from Simon Tibbs paying homage to his all time favourite GTA radio advert, featured on Vice City.
3D animated commercial directed by Smith & Foulkes
Their world is in the grip of a lethal outbreak. A mysterious blue substance is leading to catastrophic destruction. Who is behind it all?
Its Payback Time was launched for 4Creatives campaign to promote Stand Up To Cancer.
One of 6 short films by Slurpy Studios for RIW (Remember It’s Waterproof).
Each film was created to explore a common mistake in the waterproofing process, and to show architects and builders the potential consequences of not doing it properly. They are a funny and tongue in cheek way of talking about quite a serious and technical problem.
They are designed in a 1950’s ‘UPA’ style, with strong character profiles, no straight lines and a carefully designed colour palette. The animation is fun and cartoony, with ‘rubber-hose’ limbs.
First-time directors James Allen and Mike Skrgatic at East Londons Time Based Arts combine a full compliment of their studios VFX, animation, and illustration talents into this spectacular 90-second opus for Honda thru Wieden+Kennedy.
New advert for Audi with tracking and strong atmosphere.
Artist: Faultline.
Playful retail spot of architectural visualization for a residential tower in Tel Aviv.
3D & VFX: Yambo Studio & Yaniv Gorali.
BBC Education has got a beautiful promo for 2017. It mixes live action with 3d, animation… all around the periodic element table. Directed by weareflink.
Paris VFX powerhouse Unit Image, Partizan director Antoine Bardou-Jacquet and agency BETC combine forces for a VFX rampage through a French kitchen to make the case for the quality of TV channels available on Canal+.
And just as good, the making of the commercial is here.
Apple launches their iPhone 7 and new watch with a short 107 second summary of their conference in this video. It’s as simplistic as you’d expect from an Apple video, but always done very well. You can find out more about it’s cleverness here.
2viente recreate Disney with classic geometric shapes. Each classic film is recognisable through the animation of simple geography, and matches with a modern colour palette and nice transitions add a unusual twist to a Disney channel advert.
This stylish promo for Dior’s “Eau Savage” takes us back to the early 2000s, when flat-shaded CG and negative space transitions were all the rage.
Directed directed by French duo David & Oerd.
Art and Graft produce another carefully design short promoting the Olympics in collaboration with the Lottery and ITV. A pleasant mix of 2D and 3D rendered seamlessly in a coherent design style.
Giant Ant return with another video for Costa Sunglasses, in a sunny florida setting. One simple pan, transitioning with passing elements shows a whole journey in one beautifully crafted move.
Blacklist and Studio AKA create this short for San Pellegrino. A fully 3D film but with a 3D style creates a charmingly lit environment.
This commercial was completed 2 years ago but now “the making of” film has been produced which gives us a fascinating glimpse into the whole process of shooting, animating, rotoscoping and compositing of the final commercial. Look at the original first and then check out “the making of“.
Directed by Ozan Biron
Production by The Embassy
So this is how they make Swiss/Italian watches! A really nice animation playing on scale from Parallel. Also a great piece of sound design from Alexandre Poirier which really adds to the whole atmosphere.
Often seen as part bumpers during football matches these William Hill adverts combine live action and lots of different styles but it’s the comic strip overlays that appeal most to me.
Not the newest of films here, but the designers at Parallel managed to combine actual products with collage and simple figures within a cleverly lit scene to create a unique short commercial.
Commercial for New York appartment blocks by Art & Graft. This strong graphic look with bright lens flares, realistic shadows and reflections and a painterly finish was created by Art and Graft and has a rare quality of equally impressive animation. Pre-Production work by Art & Graft can be found here.
A great piece of work using many visual/shooting styles. Great voice-over script and sound design.
Production Company – The Sweet Shop
Director – SEGA
Mixtape Club create an advert for American Express involving those little airfix kit style sets, popping each one up in to a nice conclusion for the scenes.
Artistic brush strokes combined with precision lines give an impressive creative feel to this car advert. Made by Block and Tackle with a good “how it was done” interview on Motionographer.
From ‘Not to Scale’ and ‘Mirari’, these really nice short animations were commissioned by Ogilvy London showcasing Unilever’s messaging around sustainability.
Different, almost unnoticeable take on the pop-up book idea. Nice tracking of a plane with complex CGI makes for a nice mix.
Beautfully designed film, with a illustrative feel but created in CGI for Nature’s Path by Burcu & Geoffrey.
Gentleman Scholar recreate the gracefulness of a large humpback whale in the freedom of a forest to promote Whale and Dolphin conservation. A technical video of some before and afters of the realistic CGI process can also be found on their site.
Passion Pictures works with the popular children’s book illustrator Oliver Jeffers to create animated advert’s for Kinder Bueno. A charming style with naive text recreate the excellence found in his stories.
Paypal’s TV advert tracks doodles around the presenter to animate ideas in a fun sketchy way. A white, clean room behind gives it an airy, light feel.
William Russell directs animated spots for ANA, using lines very cleverly and beautifully constructed. Another lines and dots style film like “Designed by Apple”, it uses flight paths as a concept to make the connections.
Using flat colours to create a mix of 3D and 2D with transitions separating it out from a crowded genre of similar films. Screen print texture added to give it that old racing poster feel too.
Nicely shot and conceived advert for the UK Goverment’s promotion of the latest broadband services coming our way.
How the world might be viewed in 2025. Nice graphical representation of elements together.
French TV idents, spinning around the logo to reveal various happenings. A variety of creative beautifully modelled 3D environments by Roof Studio.
Parallax used to the highest degree to create these idents by Brothers & Sisters. Although looking like slowed down footage, stills were placed within a 3D environment, composited with animated details and moved with a virtual camera.
Animated sequence which is a very stripped down and almost abstract infographic, with echoes of Apple’s “Designed in California” animation. Other versions available to view on Vimeo.
Hand drawn cartoon elements tracked on to nicely shot footage of Paris, gives a friendly upbeat feeling to an urban landscape.
Chalk board style animation by Art & Graft, describing one boy’s experience using animation of chalk lines and clever transitions.
Model mock ups by Rural Lee for a film for IKEA. The film would have revealed a mini world inside each area of storage.
The team behind the hugely successful Chipotle film (watch it here) are back with a new film in shiny CGI. All big budget stuff here.
A Big mixture of CGI, stop motion, animation and live action seemless mix in this crafted advert for the Sun.
Plenty of ideas in this one from pop up books to 3D tracking, all explaining the new mini, all as a model on an inventor’s desk.
lots of watercolour washes bring in the video which itself has been treated with the watercolour look.
We’re just about to embark on a project involving use of fuzzy felt and came upon this directed by Tony Mines for Tandem Films in Homage to the Steve McQueen motorbike sequence from ‘The Great Escape’.
A lesson in transitions here, using 2D motion graphics composited and interacting with 3D elements for a trailer for an arcade game app.
Really well captured insight into the Greenwich community and the return of the Cutty Sark after it has been restored after the fire which almost destroyed it some years ago. Apparently the work is from Armoury London and the compositing was done by Rogue Collie in Wales.
Quirky German animation with George Melieres overtones. Direction and animation: Jeroen Houben & Jurjen Versteeg.
Idents and branding for the French History channel. Very subtle but with some very nice clever features to it, especially with the show times towards the end.
Another use of 3D unfolding card, getting more and more complex. A small world is unraveled in a small fresh colour scheme with wonderful camera movements.
Telling the story of a Toyota, the “open book” idea is used again, but with ink and more of a travel guide. The apply a variety of techniques on a standard theme as the video progresses.
A great little promotional video from Binalogue, relating the pleasures of Planet IFE an inflight entertainment & advertising company.
Nice combination of 2D and 3D to create a hi-tech styled commercial for a magazine app.
Clever use of super-imposing and tracking for this advert. Using boxes to separate action and have elements interact between them in a rustic setting.
A cardboard diorama. Always nice. A simple model, with the softness of cardboard makes a industrial production process seem friendly.
Simple animated lego characters sit on an environment of an animated moleskin background. Fun and quirky with simple but sophisticated animation.
Student Film (applause) by a Mike Ko. Mocking up and tracking a 3D diorama on an iPhone. Very nice on the close up with the textures.
Advertising using tracking and compositing of motion graphics and text to recreate science, music, mathematics and space.
John Kelly’s film advertising for Chipotle. Using simple character animation and flat colouring turns a narrative quite graphic look for a stop-frame film.
A montage here of lots of clips, useful for a bit of inspiration. Starting with adapting photos and moving in to all sorts of idents and motion graphics. Useful credit list of all the featured films at the end too.
Commercial animating with a CGI card texture to create origami style movement, folding into/from the box packaging.
Mixture of stop-motion and CGI to create a 3D children’s diorama as a playful setting for the car.
3D animation matted on to a flat black texture to give a 2D imprinted look Continue Reading →
Slick use of simple 3D use lights and heavy reflections to creative colourful graphic visuals.
Some serious time-freeze action going on here. My guess is a mixture of parallax, 3D mapping, plenty of wire and mannequins. (..too many people in masks..)
This is just a great, heart warming advert combining kids drawings by means of camera tracking and clever compositing.
Just lovely simple advert with actor, one camera and the sunlight. Like the brashness of the jump cuts.
Animation morphing CG oil to create shapes and settings for animation and archive footage.
Sculpted steel tubes shape the car body and details as the 3D camera traverses through the space.
