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Buenos Aires animation and CG studio KASANA add life to the dry, intricate, but important matter of how Facebook handles intellectual property infringement on their platform.
First-time directors James Allen and Mike Skrgatic at East Londons Time Based Arts combine a full compliment of their studios VFX, animation, and illustration talents into this spectacular 90-second opus for Honda thru Wieden+Kennedy.
New advert for Audi with tracking and strong atmosphere.
Artist: Faultline.
Animation from Bungalow revealing Rhodes a very personal musical memory from a room in a psychiatric hospital.
Really good character animation with nice poses and attitudes according to emotions. Big fan!
Directed by Oddfellows
Nice animation. What kind of green are you?
Produced by Sarah-Grace Mankarious and design by Rafael Mayani. Commissioned by CNN International.
Interesting mix of 3D projected, at least appearing to be projected onto live action.
Production Company: Pecubu Productions, Inc.
Director: Andy Hall
Playful retail spot of architectural visualization for a residential tower in Tel Aviv.
3D & VFX: Yambo Studio & Yaniv Gorali.
Animated intro video for MediaMolecule’s Twitch stream combining live action with playful animation.
Animation/Direction: Dan Castro
Illustration: Rex Crowle
Split screen of graphics and imagery to convey the message.
Colourful and dynamic motion graphics by Donghyun Lee.
Stylish watercolour overlays of colour in a stop-motion animated film about the world we live in.
Created for the Visible Poetry Project 2017 visiblepoetryproject.com/
Animated by Anna Eijsbouts
Joyful little animation from Mathieu Libman – which showcase a wide range of styles and techniques.
Really nice set of collaged animations from Ogilvy Pandora. Animation & production by Yell.
Chaotic spot for Tiscis sportswear collaboration with Nike called NikeLab x RT.
Directed by JN director Luca Finotti
Really ecletic mix of styles in these series of animations from Dutch firm PlusOne.
The names of the consumer brands have been removed but all the more intriging.
Nice little experimental animation based on posters by Ross Gunter. Animated & produced by Tiny Dog Creative using Newton Dynamics in After Effects.
BBC Education has got a beautiful promo for 2017. It mixes live action with 3d, animation… all around the periodic element table. Directed by weareflink.
Easy to understand Google animation, with a very stylish look.
Directed by Gunner
Illustration: Ian Sigmon Nick Forshee
Animation: Marcus Bakke, Ian Sigmon, Nick Forshee
Very cute animated film using lots of different techniques & styles. A thought experiment in ethics. Vid for TED Ed & DIRECTED BY Eoin Duffy
It’s just a trapcode trip of particles and CGI. Amazing. Creative Director: Ian Heartfield. Creatives: Adrian Merz, Mark Bushnell. Agency: Nexus
Dots go wild. Artistic but still technical, with colour and energy. Agency: B-Reel. Creative Director: Chris Kelly Art Director: Colin Trenter
Sander van Dijk animates the poetry of Max Stossel. A simple concept of tracking UI and iconography to a phone done neatly.
No its not a typo.
Hungarian advert for the new McD’s Cheese burger looks great. The animation, not the burger. Cooked & served Nerdo.
Titles using silhouettes cut out from stills.
From Elastic and directed by Angus Wall
Elastic produced these idents for the annual awards, directed by Patrick Clair. Lots of anarchic looped animations.
Nice short film, mixing animation to the live action. Love the idea of the postal card.
Film for Soa Aids Nederland. Part of the campaign to raise awareness about sexually transmitted infections and HIV among people living in the Netherlands from sub-Saharan Africa, Suriname, the Dutch Antilles and Aruba.
By PlusOne
Celebrating the demise of the smoker. Lovely animation for the Center for Disease ControlAgency: ICF International . Directed by: Melanie Dorn & Sean McClintock
Director Stefan Wernik and the crew at Sydney animation studio The Magnificent Itch, produced this painterly animated film showcasing the true story of a homeless man reconnected with his family and the world thru Australian affordable housing non-profit SGCH.
2D or 3D? I can’t quiet decide. A new, interesting look and shading gives a flat but intricately lit environment. Directed and animated by Bercu & Geoffrey.
Paper cutouts, hand-drawn animation and 3D boxes all in a stop-frame slower frame rate, combine seamlessly for this black and white promotion for 50 years of Vans shoes.
Paris VFX powerhouse Unit Image, Partizan director Antoine Bardou-Jacquet and agency BETC combine forces for a VFX rampage through a French kitchen to make the case for the quality of TV channels available on Canal+.
And just as good, the making of the commercial is here.
A suberb animated promo from Buck for David Blaine’s magic series in the US. Animated forms morph effortlessly from one thing to the next. With VO by Christopher Walken.
Parallel Studio set off an animation challenge to create the most annoying, disappointing and unsatisfying short segments. A nice use of gradients, texture and two-tone lighting add a modern twist to simple flat animations.
It’s at least 5 years old now but still amazes. Performance by JayFunk.
Agency : Heaven
Production : LABANDEORIGINALE
Apple launches their iPhone 7 and new watch with a short 107 second summary of their conference in this video. It’s as simplistic as you’d expect from an Apple video, but always done very well. You can find out more about it’s cleverness here.
This Buck video should come with a saccharine warning, as the music and small american kids talking about puppies does verge on the nauseating, but it’s a nice animation which manages to slickly combine multiple animation looks and live action in the blink of an eye.
2viente recreate Disney with classic geometric shapes. Each classic film is recognisable through the animation of simple geography, and matches with a modern colour palette and nice transitions add a unusual twist to a Disney channel advert.
This stylish promo for Dior’s “Eau Savage” takes us back to the early 2000s, when flat-shaded CG and negative space transitions were all the rage.
Directed directed by French duo David & Oerd.
An inspiring piece of animation for anyone interested in a career in astrophysics. The story behind France A. Cordova’s big break into a world normally populated by men. Produced by ‘Not to Scale and directed by Colin Hesterly.
The American World Jewish Service work with Gunner to produce this infographic. An illustrative approach mixed with traditional original ideas create a Buck-like feel.
Art and Graft produce another carefully design short promoting the Olympics in collaboration with the Lottery and ITV. A pleasant mix of 2D and 3D rendered seamlessly in a coherent design style.
Giant Ant return with another video for Costa Sunglasses, in a sunny florida setting. One simple pan, transitioning with passing elements shows a whole journey in one beautifully crafted move.
Dress Code create this montage video for Syracuse university, using cut up photos and video in a collage look. The recruitment video goes past the general sunny campus video and montages voice and archive stills to create a unique video.
Beautiful interplay of 2D and 3D elements in this brand promo for Memorial Sloan Kettering directed by Ege Souyer. The impeccably elegant animations create a sense of confidence and control befitting a cancer treatment center.
Clim from Sebas & Clim fame has now gone solo and produced this nice infographic for Facebook. It’s wonderfully designed as ever but it’s the seamless integration with CGI and shot photography which sets this infographic away from the others.
Blacklist and Studio AKA create this short for San Pellegrino. A fully 3D film but with a 3D style creates a charmingly lit environment.
Very interesting and poignant sequence on BBC screens. The Centenary of the Battle of the Somme: The Vigil Trailer – BBC Two
Creatives TBC
Great animation and great story about the rise to fame of Garratt. BBC Music commissioned ‘Contra‘ to tell the tale.
It’s got a similar feel to the famous Apple commercial but this is a very elegant and well crafted piece about the recent cyclone that hit Fiji.
By Vincent London.
I’m guessing this would sound amazing with a VR headset on but it is certainly an interesting view even without one. Use the navigation to explore while the beatboxer performs.
Production: The Mill, Aurelia Soundworks
Directors: Gawain Liddiard, John Hendicott
A surprisingly effective sequence considering that our brains seem to suggest that there’s more there than there is. Not sure who the creative is but will update this post when we find out.
This commercial was completed 2 years ago but now “the making of” film has been produced which gives us a fascinating glimpse into the whole process of shooting, animating, rotoscoping and compositing of the final commercial. Look at the original first and then check out “the making of“.
Directed by Ozan Biron
Production by The Embassy
The broadcast channel La Effe is not only a TV station. It’s an eclectic, multifaceted, plural and versatile way of thinking.
branded by NERDO
A brilliantly animated tale of F1 driver Senna, from Sao Paulo studio Le Cube. The film is meant as a piece of encouragement for fellow Brazillian athletes competing in this years Olympics.
A scary futuristic vision of how augmented reality could influence our lives perhaps? Created by Keiichi Matsuda.
A great montage juxapositioning unusual images using a lot of old archive footage. Directed by: Vania Heymann and Gal Muggia
Beautifully crafted title sequence by Beijing visual designer Zaoeyo (aka Xiaolin Zeng, aka Mike Zeng) detailing insects constructed with glassy, organic materials.
Another great piece from Quentin Baillieux (Parallel) with animation from Florent Remize. There’s a very continental retro styling here similar to the Pernod advert also on Sketchpad.
A mix of 2D and 3D animation in this stylish music video. Animation by Brunch & amazing Cinematography.
So this is how they make Swiss/Italian watches! A really nice animation playing on scale from Parallel. Also a great piece of sound design from Alexandre Poirier which really adds to the whole atmosphere.
Often seen as part bumpers during football matches these William Hill adverts combine live action and lots of different styles but it’s the comic strip overlays that appeal most to me.
South Wales is getting a new metro system and Bomper studio have animated it’s proposed route through a white minimalist environment. Nice subtle animations and smooth camera moves make a technical subject a visually pleasing watch.
Not so keen on the CGI steam-punk book opening, but the photo manipulation using a camera mapping technique on 3D surfaces by Alexey Zakharov is interesting. More of a breakdown can be found on his behance page here.
GoldenWolf design”Infinite Doom” as an ident for Adult Swim’s Venture Bros show. An infinate zoom, simply using a series of illustrations with a straight camera pan. Nice illustrations from clever angles add interest to very straight-forward animation.
Dave Penn directed this animation (along with Jellyfish and Sixfingers) for a six-part CNN documentary series concerned with what went on behind the scenes during key presidential campaigns in U.S. history. Sponge paint mattes provide nice transitions for cleverly laid out photographs.
Series of animated documents made for a web documentary that tells the story of 5 young Syrian refugees who risked it all for a chance to start over. Treated stills and documents manage to sustain the long sequences.
Not the newest of films here, but the designers at Parallel managed to combine actual products with collage and simple figures within a cleverly lit scene to create a unique short commercial.
Excellent promo for Nike by ECD Jonathan Notaro and the Brand New School. It mixes drawn animation with CG elements to produce this gritty animation with a limited colour palette.
This is na lovely little character piece from Gorilla Gorilla! for Informa about keeping online information safe.
Analytical, diagrammatic video in a 3D space by Jonathan Kim. Blueprints, lines and tech overlays provide a hi-res feel for this square installation.
Painted transitions and frames create artistic transitions for Underground, the new WGN America series. Done by Imaginary Forces.
Here is another animated film with lovely characters on a simple story by Gabriel H Fermanelli.
One of a series of promos for Ultimate Fighter on Fox using rapid editing and splashes of hand-drawn type and scratched elements. By State Design.
Commercial for New York appartment blocks by Art & Graft. This strong graphic look with bright lens flares, realistic shadows and reflections and a painterly finish was created by Art and Graft and has a rare quality of equally impressive animation. Pre-Production work by Art & Graft can be found here.
Small titles for Gunpowder a new advertising creative showcase. Animated in 2D and 3D using a variety of techniques by Art & Graft, they create a rich and modern title.
Art & Graft produce a series of idents for the newly Branded W freeview TV station (formerly UKTV). Using a constant camera speed they’ve created an infinite tunnel, with a diamond matte opening between each and tracked letterforms.
Animated by Daniel Bruson repainting every frame in watercolour and then compositing it digitally. The Animation Breakdown on vimeo illustrates his process. Deep, rich and heavily textured.
Nice animation using the shape of a circle in all other different scene, by Chromosphere.
A great piece of work using many visual/shooting styles. Great voice-over script and sound design.
Production Company – The Sweet Shop
Director – SEGA
Ridley Scott’s promo for “Prophets of Science Fiction” has been brought to life by Prologue by tracking the graphics to the table top, transitioning to the CGI versions of his notes, in a techy intricate manner.
This title gets us up to speed quickly with the recent history of Ukriane, well at least how the story goes in the West. It’s another excellent piece of work from Patrick Claire
Been meaning to post this one for a while. It’s from Elastic TV. A great mix of the banal and the political.
Here is another interesting video, spy stuff. Lots of overlays and tracking footage and data gives it that high-tech espionage look. By First born.
STATE Design‘s promo for the FOX Sports coverage of the 2015 Women’s World Cup in Canada featuring largely still images but animated into a superb mix with sketched lines and ink splashes and ooddles of humour.
