Branding idents for the tv channel with a high female demographic. Shiny things, lipsticks, handbags, all that stuff girls like.
Slick use of simple 3D use lights and heavy reflections to creative colourful graphic visuals.
Pitched idea, coming from a reflective idea, emitting the images of sport off the dark black emerging cubes. By placing the sports footage in different 3D spaces the images reflected and combined on different surfaces.
Shot through oil and water to create reflections and simple refraction in a live action experiment.
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