BBC Sport – Formula One 2014

BBC Sport wanted to highlight the updated rules for the upcoming season of Formula One, so Red Bee asked us to design & create this trailer, featuring evolving blue-print cars integrated with race footage.

Client: BBC Sport
Agency: Red Bee Media
Agency Creatives: Ben Mahon & Oliver Harnett

Animation Studio: Blue-Zoo
Animation: Dan Edgley
Lighting/Rendering: David Hunt
Modelling/Compositing: Dan Edgley & David Hunt
Rigging: Andrea Tozzo